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On Air

Brad Morgan

Brad started his career in broadcasting in the late 1980's as a teenager at WBCM in Bay City.

"I was on the air before I could drive" says Brad. "The Station Manager took a chance on me, and I am forever grateful he did."

Brad has worked in Michigan as an On-air Talent and Program, Music, Production, and Promotions Director before joining the stations (Unforgettable 97-7 and 1490 at the time) as our Production and Operations Manager in 2010. In 2015, Brad added Program Director duties, and moved from afternoons on-air to the Morning Show in 2017.

Brad and his wife live in Midland, they are both avid readers and love to travel.

On-Air Schedule
Monday 06:00am - 10:00am Morning Show
Tuesday 06:00am - 10:00am Morning Show
Wednesday 06:00am - 10:00am Morning Show
Thursday 06:00am - 10:00am Morning Show
Friday 06:00am - 10:00am Morning Show
Saturday 11:00am - 03:00pm Midday

On Air Now

Brad Morgan
Brad Morgan
6:00am - 10:00am
Morning Show

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NASCAR Steve brings you the FAST LANE report twice weekly at 8:20am Mondays and  5:50pm Fridays. This is his 20th year keeping NASCAR fans and listeners in-the-know! He can be heard on eight Black Diamond Broadcasting stations in central and northern Michigan. Mondays catch up with a recap of the previous weekend race. Fridays he gives the scoop on upcoming race action and insights!

 

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