Forgot Password

Not a Member? Sign up here!

Advertising Information

The Sales Team of Sunny 97.7 and 107.7 The Highway  can assist you in finding a marketing campaign that is focused on reaching your target market and will stay within the confines of your budget.  We take the time to work with you to find out what you really want and need.


What sets Sunny 97.7 and 107.7 The Highway apart from other stations and makes the sales experience the most unique advertising purchase in the radio industry within the listening area is the personal attention to clients and their needs.


Keeping informed about the Mid-Michigan community, our highly experienced sales professionals will assist you in getting the maximum value for your advertising needs. In Addition, you will receive continuous contact with your company after the purchase to ensure complete advertising fulfillment. 


Understanding your company's need to advertise with a set budget to do so, Sunny 97.7 has the best to offer at a great cost:


Contact our Sales Team today to receive a quote for superior advertising to meet your company's need.


Simply click email below with any advertising questions to: 

Shannone Dunlap



tap map to enlarge





Digital Solutions


Black Diamond Digital Solutions




On Air Now

6:00pm - 6:00pm

Hear Us Now


10 Station Mobile APP


The Fast Lane NASCAR

NASCAR Steve brings you the FAST LANE report twice weekly at 8:20am Mondays and  5:50pm Fridays. This is his 20th year keeping NASCAR fans and listeners in-the-know! He can be heard on eight Black Diamond Broadcasting stations in central and northern Michigan. Mondays catch up with a recap of the previous weekend race. Fridays he gives the scoop on upcoming race action and insights!


 8:15am Mondays

 5:50pm Fridays

Sponsored by Meekhoff Tire,

now with 11 Michigan locations!


Black Diamond Digital